.A short background lesson: In 2016, Dyson created the industry-upending news of the Supersonic hair dryer-- and also genuinely, the type has actually never coincided. Till after that, Dyson was referred to as an expert in every things air movement-- vacuum cleaners, air purifiers, and so on. The beauty development was actually merely the start, however. Simply two years eventually, the label unveiled the 1st era of the Airwrap, a category-defying, multi-functional resource that dried as well as designated hair in a singular step. After that in March 2020, the Corrale, Dyson's interpretation of the traditional flatiron, debuted. In Springtime 2023, the Airstrait-- a one-step straightener that concurrently dries and smooths hair-- was actually introduced, followed by the Supersonic Nural (a smarter variation of the Supersonic dryer) in early 2024.